In my business I often work with new inventors who are very unfamiliar with the patent process and often ask the same questions. Also the patent world is becoming more complex every day even to those of us who work there on a daily basis.
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Harry Beckwith: Selling the Invisible : A Field Guide to Modern Marketing
Alan Weiss: Million Dollar Consulting: The Professional's Guide to Growing a Practice
Jack Canfield: The Success Principles: How to Get From Where You Are to Where You Want to Be
Richard Leifer: Radical Innovation: How Mature Companies Can Outsmart Upstarts
Steve Kaplan: Bag the Elephant : How to Win and Keep Big Customers
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